{"id":2556,"date":"2014-11-19T05:00:17","date_gmt":"2014-11-19T10:00:17","guid":{"rendered":"http:\/\/foodtruckr.wpenginepowered.com\/?p=2556"},"modified":"2026-03-30T09:05:24","modified_gmt":"2026-03-30T16:05:24","slug":"fs024-food-trucks-kickstarter-malcolm-bedell-wich-please","status":"publish","type":"post","link":"https:\/\/mobilefoodalliance.com\/wordpress\/2556\/","title":{"rendered":"FS024: Food Trucks and Kickstarter with Malcolm Bedell from &#8216;Wich Please"},"content":{"rendered":"\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-4-3 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"FS024: Food Trucks and Kickstarter with Malcolm Bedell from \u2018Wich Please\" width=\"750\" height=\"563\" src=\"https:\/\/www.youtube.com\/embed\/xzBVSop0zOo?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n<p><br \/><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-2557 alignright\" src=\"https:\/\/foodtruckr.wpenginepowered.com\/wp-content\/uploads\/2014\/11\/ftr-podcast-300x300.png\" alt=\"FoodTruckr School Podcast\" width=\"300\" height=\"300\" srcset=\"https:\/\/mobilefoodalliance.com\/wordpress\/wp-content\/uploads\/2014\/11\/ftr-podcast-300x300.png 300w, https:\/\/mobilefoodalliance.com\/wordpress\/wp-content\/uploads\/2014\/11\/ftr-podcast-1024x1024.png 1024w, https:\/\/mobilefoodalliance.com\/wordpress\/wp-content\/uploads\/2014\/11\/ftr-podcast-150x150.png 150w, https:\/\/mobilefoodalliance.com\/wordpress\/wp-content\/uploads\/2014\/11\/ftr-podcast-768x768.png 768w, https:\/\/mobilefoodalliance.com\/wordpress\/wp-content\/uploads\/2014\/11\/ftr-podcast.png 1400w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n<p>If you&#8217;re thinking about funding your food truck with a Kickstarter, listen up. I&#8217;ve got Malcolm Bedell with me on this episode of the Foodtruckr School Podcast, talking about his up-and-coming food truck &#8216;Which Please.<\/p>\n<p>When I say up-and-coming, I mean it: his Kickstarter is happening <strong>right now<\/strong>.\u00a0He&#8217;s got just two days to go in his campaign.<\/p>\n<p>In this episode, Malcolm shares his journey from cubicle to food blog (and, we hope, from food blog to food truck). He&#8217;ll reveal why he chose to fund his truck through Kickstarter,\u00a0how he got his first donations rolling in, and how he came up with his\u00a0killer Kickstarter rewards.. You&#8217;ll also hear Malcolm&#8217;s tips\u00a0for monetizing your food blog and taking dynamic photos of your culinary creations.<\/p>\n<p>Enjoy the episode, and don&#8217;t forget to check out the &#8216;Wich Please Kickstarter!<\/p>\n<h3>Links and resources from the show:<\/h3>\n<ul>\n<li><a href=\"http:\/\/wichplease.me\" target=\"_blank\" rel=\"noopener\">&#8216;Wich Please Kickstarter<\/a><\/li>\n<li>From Away &#8211; Malcolm&#8217;s food blog<\/li>\n<\/ul>\n<p><a href=\"http:\/\/traffic.libsyn.com\/foodtruckr\/24_FS023-_Food_Trucks_and_Kickstarter_with_Malcolm_Bedell_from_Wich_Please.mp3\" target=\"_blank\" rel=\"noopener\"><em>Right click and save-as to download the podcast MP3 file<\/em><\/a><\/p>\n<h2>Thanks for listening, and if you enjoyed it&#8230;<\/h2>\n<p><span style=\"color: #545454;\">Please leave a rating and review on iTunes, and share this podcast with your friends and family. Thanks so much, and I\u2019ll see you in the next episode of The FoodTruckr School Podcast!<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>photo credit: <a href=\"http:\/\/wichplease.me\" target=\"_blank\" rel=\"noopener\">&#8216;Wich Please<\/a><\/p>\n<p><strong>Note:<\/strong>\u00a0This article is based on a podcast recorded in 2015. Some of the business owners we spoke to at the time are no longer in business. While the insights remain valuable, keep in mind that some details may have changed.<\/p>","protected":false},"excerpt":{"rendered":"<p>If you&#8217;re thinking about funding your food truck with a Kickstarter, listen up. I&#8217;ve got Malcolm Bedell with me on this episode of the Foodtruckr School Podcast, talking about his up-and-coming food truck &#8216;Which Please. When I say up-and-coming, I mean it: his Kickstarter is happening right now.\u00a0He&#8217;s got just two days to go in&hellip; <a class=\"more-link\" href=\"https:\/\/mobilefoodalliance.com\/wordpress\/2556\/\">Continue reading <span class=\"screen-reader-text\">FS024: Food Trucks and Kickstarter with Malcolm Bedell from &#8216;Wich Please<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":2558,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2556","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","entry"],"_links":{"self":[{"href":"https:\/\/mobilefoodalliance.com\/wordpress\/wp-json\/wp\/v2\/posts\/2556","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mobilefoodalliance.com\/wordpress\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mobilefoodalliance.com\/wordpress\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mobilefoodalliance.com\/wordpress\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mobilefoodalliance.com\/wordpress\/wp-json\/wp\/v2\/comments?post=2556"}],"version-history":[{"count":2,"href":"https:\/\/mobilefoodalliance.com\/wordpress\/wp-json\/wp\/v2\/posts\/2556\/revisions"}],"predecessor-version":[{"id":26000,"href":"https:\/\/mobilefoodalliance.com\/wordpress\/wp-json\/wp\/v2\/posts\/2556\/revisions\/26000"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mobilefoodalliance.com\/wordpress\/wp-json\/wp\/v2\/media\/2558"}],"wp:attachment":[{"href":"https:\/\/mobilefoodalliance.com\/wordpress\/wp-json\/wp\/v2\/media?parent=2556"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mobilefoodalliance.com\/wordpress\/wp-json\/wp\/v2\/categories?post=2556"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mobilefoodalliance.com\/wordpress\/wp-json\/wp\/v2\/tags?post=2556"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}