{"id":1173,"date":"2014-05-09T13:50:28","date_gmt":"2014-05-09T17:50:28","guid":{"rendered":"http:\/\/foodtruckr.wpenginepowered.com\/?p=1173"},"modified":"2026-03-30T08:39:57","modified_gmt":"2026-03-30T15:39:57","slug":"foodtruckr-school-013-food-truck-website","status":"publish","type":"post","link":"https:\/\/mobilefoodalliance.com\/wordpress\/1173\/","title":{"rendered":"FS013- All About Your Food Truck Website"},"content":{"rendered":"\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-4-3 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"FS013- All About Your Food Truck Website\" width=\"750\" height=\"563\" src=\"https:\/\/www.youtube.com\/embed\/zj1Yi3T9mJ8?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-full wp-image-446\" src=\"https:\/\/foodtruckr.wpenginepowered.com\/wp-content\/uploads\/2013\/11\/foodtruckr-artwork.jpg\" alt=\"FoodTruckr School Podcast Artwork\" width=\"300\" height=\"300\" srcset=\"https:\/\/mobilefoodalliance.com\/wordpress\/wp-content\/uploads\/2013\/11\/foodtruckr-artwork.jpg 300w, https:\/\/mobilefoodalliance.com\/wordpress\/wp-content\/uploads\/2013\/11\/foodtruckr-artwork-150x150.jpg 150w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n<p>Food trucks live and often rely on social media, but what about a food truck&#8217;s website?<\/p>\n<p>How important is a website for your truck, and what are the best practices for running a useful site that actually helps your business?<\/p>\n<p>In this episode of FoodTruckr School, I&#8217;m happy to welcome Brian Casel from <a href=\"https:\/\/foodtruckr.wpenginepowered.com\/engine\">RestaurantEngine.com<\/a>, a website and platform dedicated to helping restaurant and food truck owners create a perfectly suited, mobile-responsive website with all the bells and whistles for those in this industry.<\/p>\n<h3>In This Episode, You&#8217;ll Find Out About&#8230;<\/h3>\n<ul>\n<li>Whether or not websites are all that important for a food truck.<\/li>\n<li>Where a website fits into the overall strategy for food truck marketing.<\/li>\n<li>The best practices and tips for getting the most out of a food truck site.<\/li>\n<li>What items should be located &#8220;above the fold&#8221; &#8211; shown on a screen before visitors have to scroll down.<\/li>\n<li>How involved we should be in website analytics, and the important designing for mobile users.<\/li>\n<li>The importance of having great images on your website.<\/li>\n<li>Plus more!<\/li>\n<\/ul>\n<p><em style=\"line-height: 1.5em;\"><a href=\"http:\/\/traffic.libsyn.com\/foodtruckr\/foodtruckr013-all-about-your-food-truck-website.mp3\" target=\"_blank\" rel=\"noopener\">Right-click here to download the MP3 file<\/a><\/em><\/p>\n<h3>Links and Resources Mentioned in This Episode<\/h3>\n<ul>\n<li><a href=\"https:\/\/foodtruckr.wpenginepowered.com\/engine\">Restaurant Engine (referral link!)<\/a><\/li>\n<\/ul>\n<h2>Thanks for Listening, and Please Help Out the Show!<\/h2>\n<p><span style=\"line-height: 1.5em;\">Please be sure to subscribe to FoodTruckr School on iTunes so you can get new episodes directly downloaded to your mobile device or computer! <\/span><a style=\"line-height: 1.5em;\" href=\"https:\/\/itunes.apple.com\/us\/podcast\/foodtruckr-school-how-to-start\/id778731204?mt=2\" target=\"_blank\" rel=\"noopener\">You can subscribe easily by clicking here.<\/a><\/p>\n<p>If you&#8217;d like to help us out real quick, please leave an honest review and rating in iTunes\u00a0<a href=\"https:\/\/itunes.apple.com\/us\/podcast\/foodtruckr-school-how-to-start\/id778731204?mt=2\" target=\"_blank\" rel=\"noopener\">here.<\/a><\/p>\n<p>Thanks again, and we&#8217;ll see you in the next episode of FoodTruckr School! Cheers!<\/p>","protected":false},"excerpt":{"rendered":"<p>&nbsp; Food trucks live and often rely on social media, but what about a food truck&#8217;s website? How important is a website for your truck, and what are the best practices for running a useful site that actually helps your business? In this episode of FoodTruckr School, I&#8217;m happy to welcome Brian Casel from RestaurantEngine.com,&hellip; <a class=\"more-link\" href=\"https:\/\/mobilefoodalliance.com\/wordpress\/1173\/\">Continue reading <span class=\"screen-reader-text\">FS013- All About Your Food Truck Website<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":1178,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1173","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","entry"],"_links":{"self":[{"href":"https:\/\/mobilefoodalliance.com\/wordpress\/wp-json\/wp\/v2\/posts\/1173","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mobilefoodalliance.com\/wordpress\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mobilefoodalliance.com\/wordpress\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mobilefoodalliance.com\/wordpress\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mobilefoodalliance.com\/wordpress\/wp-json\/wp\/v2\/comments?post=1173"}],"version-history":[{"count":1,"href":"https:\/\/mobilefoodalliance.com\/wordpress\/wp-json\/wp\/v2\/posts\/1173\/revisions"}],"predecessor-version":[{"id":25990,"href":"https:\/\/mobilefoodalliance.com\/wordpress\/wp-json\/wp\/v2\/posts\/1173\/revisions\/25990"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mobilefoodalliance.com\/wordpress\/wp-json\/wp\/v2\/media\/1178"}],"wp:attachment":[{"href":"https:\/\/mobilefoodalliance.com\/wordpress\/wp-json\/wp\/v2\/media?parent=1173"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mobilefoodalliance.com\/wordpress\/wp-json\/wp\/v2\/categories?post=1173"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mobilefoodalliance.com\/wordpress\/wp-json\/wp\/v2\/tags?post=1173"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}